Composable Marketing Automation Strategy: Personas and Journey Maps

Designing and building a composable marketing automation strategy

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Sitecore XM Cloud Forms: Unlock Seamless User Experiences

Let’s talk about web forms. Web forms play a pivotal role in online interactions, facilitating various processes such as making requests, submitting feedback, or completing purchases. They serve as a crucial touchpoint in the user journey, often tied to key website objectives. For website owners, forms are not just about collecting user data; they represent […]

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Developing an Optimisation Strategy for Digital Success

In today’s digital landscape, developing an optimisation strategy is essential for businesses looking to thrive online. Optimizing your digital presence can lead to  Moreover, personalization has emerged as a key driver of revenue, with statistics showing that consumers are more likely to engage with and purchase from brands that offer tailored experiences. In this article, […]

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XM Cloud website, in 5 minutes, or less

A brand-new, fully-functioning XM Cloud website with Sitecore in under 5 minutes.

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Sitecore CMS getting started

As a marketing business user and digital strategist It is quite possible, in my experience, to quickly acquire the knowledge and skills required to confidently utilise the Sitecore digital experience platform. In 4 months I have learnt a great deal and achieved a lot working with Sitecore, across both the composable and integrated platforms.  The […]

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Sitecore – Say Hello to the Composable Future

This blog post title borrows from the name of a series of Sitecore events that were held in Sydney and Melbourne during November 2022. The events were designed as a smaller, more informal version of Symposium. Presentations covered It was great to see a focus throughout on customer experience, including topics of data-driven marketing, and […]

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Umbraco and uMarketingSuite – analytics, profiles & debugging

This final post in a 3 part series will cover how to use uMarketingSuite analytics, profiles and the awesome debugging tool called ‘Cockpit’

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Umbraco and uMarketingSuite – personalisation and A/B testing

Personalisation and testing with Umbraco and uMarketingSuite

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Umbraco and uMarketingSuite – personas, journeys, goals, segments and scoring

This is the first of a 3-part blog series on Umbraco and uMarketingSuite. Across this series, we will be looking at how to use these platforms to build and deliver website personalisation, testing, analytics and all that good stuff. This first post is on setting up the necessary foundation and will cover personas, journeys, goals, […]

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Using Sitecore XM, Sitecore Send, and Sitecore CDP & Personalize

The Aceik team recently built a website and set of customer experiences to demonstrate the new Sitecore composable tools.

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Google Analytics GA4 migration

Steps to upgrade from Universal Analytics and Google Analytics 4

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